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Why is multichannel retailers' interaction with eCommerce marketplaces important?

Because it enables businesses to offer across many platforms simultaneously, eCommerce marketplace integration is essential for multichannel sellers. Not to mention, a potential increase in sales is likely to result from exposure to new markets and market segments.

Lastly, resource savings and a lower chance of mistakes during the multichannel selling process are expected with eCommerce marketplace integration.

Read more: https://litcommerce.com/blog/marketplace-integration/

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